Vol. 2 No. 2 (2019)

Articles

• Marketing Innovation and Performance of Textile Manufacturing Firms in Nairobi County

  Katam Enock Kipkosgei, Peter Paul Kithae

  1 - 18

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• Effect of Service Quality on Customer Loyalty. Does Cultural Orientation Matter? Evidence from African Airlines

  Lukas Maina Njeru

  19 - 31

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• The Concept of Marketing Practices and Service Delivery in the Public Sector: A Focus on the State of Alabama

  Aaron Sawyer, Brayden Carson

  32 - 40

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• Public Sector Marketing Practices and Service Delivery in Government Agencies in Romania

  Gabriel Giovanni, Dr. Andrea Sofia

  41 - 51

  • PDF